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DESIGN

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DESIGN

design services overview

Branding is about expressing a company’s personality and values, it's about building a comprehensive and consistent experience, that resonates with customers and nurtures lasting relationships.
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logo and identity

logo & identity systems

The visual aspects and identifying marks used to communicate values clearly to your audience and set you apart.
Overview
We work collaboratively to create the most truthful, compelling, and beautiful image of your brand. Supported by diligent research and fearless iteration, we explore many possibilities before arriving at a comprehensive and versatile identity system.
pain points
-You are struggling to spread awareness
-Your branding over emphasizes sales
-You lack clear brand guidelines
-Your brand follows every trend
-Your brand lacks transparency
-Inconsistency between channels
naming and messaging

naming & messaging

What do you want to say, and what’s the best way to say it?
Overview
Language defines a brand as much as aesthetics, and we can work with you to develop the perfect verbal identity. From naming your company to articulating brand promise and positioning, we’re here to help pinpoint and amplify the most authentic voice for your brand.
pain points
-Your marketing is expensive and not giving results
-You are generating a lot of unqualified leads
-You are having customer loyalty issues
-You are losing business to your competition
-Your old bulletproof strategies are no longer working
brand guidelines

brand design & messaging guidelines

Consistency drives the power and integrity of a brand. It conveys trust and reliability to your audience.
Overview
We bulletproof your brand by creating logo specifications and guidelines for typography, colour, iconography, image style and usage, and more. This ensures that anyone can apply your brand assets correctly and consistently.
pain points
-Inconsistency between channels
-You lack clear brand guidelines
-Your brand follows every trend
-Your brand lacks transparency
brand collateral

brand collateral design

How do your customers engage with your brand? Through advertising? Printed matter? Social media?
Overview
We can help amplify your voice by translating your brand to an infinite array of print, digital, and video campaigns that can grow with you and remain authentic in a multitude of touch-points.
pain points
-Your old bulletproof strategies are no longer working
-You are having trouble recruiting or retaining employees (trouble with the culture)
-Trouble with innovating, brand is stagnant with lack of innovation
Start the conversation

Let's start building binge-worthy experiences for your customers

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audit your identity system

How well do you really know your customers? Where do they spend their free time? What problems do they have? How can you add value to their lives?

Download our customer profile template, understand your audiences journey and make your efforts lazer focused.

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hello@valorisecreative.com

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